A friend sent this to me in an email:
Amazing, the study of psychology.
Stairs adjacent to a moving escalator .... both lead to the same
upper level.
At first no one took the stairs, 97% of the people took the escalator.
Then a group of engineers got together, and decided they wanted to
change the percentage around.
Notice what these scientists did. Clever. And now they have
reversed the percentages.
66% more people took the stairs.
Now click on the attachment. (And turn on your sound!)
Reminds me of the scene in "Big".